Insights
Market intelligence, industry analysis, and the data behind B2B field sales. Insights you won't find anywhere else.
Legacy sales intelligence platforms charge $25K-$140K a year for six-month-old claims data. Here's why device teams are switching to real-time intelligence.
Five frontier vision models scored 0 to 4.1% recall on full weld film inspection. Fathom Seam reaches 91.2% per-pore recall with a fail-closed design.
How Fathom's Readiness and Opportunity scoring works in plain language, with Tiger Aesthetics' 225 net new accounts as the proof and Live Sweep in 90 seconds.
US aesthetics market estimates range from $6B to $49B and practice counts swing from 10,500 to 48,500. Here is the bottom-up method that gets to $41.7B.
ISAPS 2020 data, Estee Lauder's 2008 growth, and a 16-year GDP correlation all say the same thing: aesthetics demand tracks the economy, not gas prices.
2,964 aesthetic practices now advertise weight loss programs, led by medspas. An update to our April GLP-1 findings with the category breakdown.
Instagram follower distribution across US aesthetic practices. 24,512 have no findable handle at all. Only 165 clear 100,000 followers.
11,685 verified US aesthetic practices advertise five or more devices or treatments. Here is who they are and who actually buys capital equipment.
8,223 of 18,256 rated aesthetic practices sit at a perfect 5.0 on Google. Median review count is 69. Ratings alone tell you almost nothing.
Body contouring device mentions across 48,198 verified US aesthetic practices: CoolSculpting, Emsculpt, and BBL compared.
Morpheus8 mentions across 48,198 verified US aesthetic practices, mapped by state, and what it means for competitive RF microneedling footprints.
8,613 verified US aesthetic practices have no website. 4,512 of them run entirely on Instagram. Claims data never sees any of them.
Filler brand mentions across 48,198 verified US aesthetic practices show Sculptra ahead of Juvederm and Restylane. Here is the actual ranking.
Neurotoxin brand mentions across 48,198 verified US aesthetic practices, and what the challenger brands' real footprint looks like.
Fathom's census of 48,198 verified US aesthetic practices maps the real geography of the industry, state by state and city by city.
We just shipped the Fathom mobile app. Live prospect discovery, AI-scored territories, sales briefs, and one-tap outreach — all on your phone.
We've named what we're building. Two products, two categories, one mission: make markets visible and make companies run.
We analyzed nearly 10,000 aesthetic practices across the US. Over a third now offer weight loss programs, and medspas moved first. Here's what the data shows.
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