Built by a Rep. Engineered for Every Rep.
Fathom builds AI platforms and operating systems for B2B field sales companies — purpose-built from the field up, not the boardroom down. Live across medical devices, real estate, and expanding.
The Right Intelligence. For the Right Vertical.
B2B field sales teams are some of the most skilled professionals in business — but they've been stuck using tools built for software companies, not the industries they actually serve. Fathom exists because they deserve intelligence built for their vertical.
Vertical-Native
Every data source, every scoring model, every feature is purpose-built for your specific vertical — not repurposed from another industry.
Custom Per Customer
Each customer gets their own AI scoring model trained on their product line, use cases, and ideal buyer profile. Deploy in days, not months.
Field-Tested, Not Theoretical
Fathom was built by a rep who used it himself to close $440K in a single day. Every feature solves a real problem from the field.
The Gap We Fill
Generic CRMs know who your contacts are. Fathom knows which ones are ready to buy — and why.
Data points analyzed per practice
Intelligence categories per profile
AI scores: Readiness + Opportunity
Principles, Not Platitudes.
These aren't poster slogans. They're the operating rules that shape every feature, every decision, and every line of code.
Built from the Field
Every feature exists because a real rep needed it on a real call. We don't build from whiteboards — we build from the trenches.
Complacency Kills
Good enough isn't. We ship updates constantly, chase better scoring, and refuse to coast. The day we stop improving is the day we lose.
Intelligence Over Data
Anyone can dump a spreadsheet. We deliver actionable intelligence — scored, contextualized, and ready for a rep to act on in seconds.
Your Reps Are the Product
We don't replace salespeople. We make the best ones unstoppable. Fathom is the force multiplier that turns good reps into closers.
From the Trenches. Not the Boardroom.
Ben Hooten
Founder & CEO
10 years U.S. Army — computer intelligence specialist with a CS degree. Then medical device sales, where he became the kind of rep everyone wanted to be: Rookie of the Year, President's Club, multiple Teammate of the Year awards.
But winning revealed the problem. The best reps in the industry were still prospecting with Google searches, outdated spreadsheets, and gut instinct. There was no tool built for them.
So he built one. Not from a pitch deck — from his own territory. Then he used it to close $440,000 in a single day.
“If the tools don't exist, create them. If they exist but aren't good enough, build better ones.”
The $440,000 Proof Point
While still carrying a bag, Ben used Fathom to plan a single-day demo event in El Paso, Texas. The platform identified the highest-probability prospects, scored them for device fit, and gave him the intelligence to walk in prepared.
Result: $440,000 closed in one day.
That result didn't stay quiet. Within weeks, the manufacturer rolled Fathom out to their senior-level sales organization enterprise-wide — validating that this wasn't just a tool. It was an unfair advantage.
The Team
Dan Crump
Chief Revenue Officer
U.S. Marine. 25+ years in enterprise technology sales spanning Compaq, HP, Sprint, and medical device manufacturers. Dan brings the industry relationships and operational discipline to scale a national sales motion. He handles every pricing conversation, customer negotiation, and commercial strategy decision.
Sam Brown
President
Former SaaS startup executive with experience across fundraising, go-to-market strategy, and operations. Sam leads business development, partnerships, and the economic thesis behind Fathom's bootstrapped model. He manages the relationships that turn conversations into contracts.
How We Build
Practitioner-Built
Every feature starts with a real problem from the field. We don't build what sounds impressive — we build what closes deals.
Ship Fast, Iterate Faster
New manufacturer onboarding in days. Constant updates. We move at startup speed because our customers don't have time to wait.
Measure Everything
If it doesn't move a number — search-to-close ratio, time saved, revenue generated — it doesn't ship.
Where We're Going
Fathom started in medical aesthetics. Today we're live across medical devices, ENT/surgical, and real estate — with dental and more verticals in the pipeline. The thesis is bigger than any one industry.
Any market where a manufacturer sells through field reps to businesses — that's our pattern. Same AI architecture, custom-tuned per vertical, deployed in days. We're also building Fathom BOS — AI-native operating systems that replace legacy CRMs entirely for mid-market field sales companies.
“We're not building a better CRM. We're replacing the entire stack — CRM, email, analytics, training — with AI agents that actually do the work.”
Fathom AI Technologies (fathom-ai.net) is not affiliated with Fathom (fathom.video — AI meeting notetaker), Fathom Analytics (usefathom.com), Fathom.io, or any other company using the Fathom name. We are the Austin-based B2B field sales AI company.